Quit Asking For Permission To Be You

Quit Asking For Permission To Be You

You Don't Need Permission To Be Great "The reason you're looking for permission is because you know so many people are fakers." It's no secret I love Gary Vaynerchuk. I love his no-hold barred, balls out style that cuts through the bullshit. In the video above, I believe he hits on a very important point. The world is full of fakers. And because the world is full of fakers, seeds of doubt are planted in our minds. Therefore, in order to be seen as credible, you, consciously or unconsciously, ask for permission to be great. [Tweet theme="basic-full"]Respect everyone. Listen to no one - @GaryVee[/Tweet] If you're being true to your authentic self, then what others are saying won't matter. Cut Through The Noise It's no surprise that the social media landscape is a noise place and it's difficult to be heard. One look at your Facebook timeline and you'll see a plethora of sponsored posts and advertisements promising the next big thing. Over the last 12 months...
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Election Lessons – Fear Sells. Are You Buying?

Election Lessons – Fear Sells. Are You Buying?

Fear Sells There is absolutely zero doubt about this. For years, one of the unwritten rules in advertising was 'sex sells'. And it did, for everything from beer to shampoo. However, as society rejects the objectification of women and men, sex has been replaced by fear as the most potent advertising tool. A piece in BigThink explains it this way: Yup. Fear works. It has to. It’s what keeps us alive. The problem is, it works so instinctively that when dangers are being peddled by the news media to get our attention, by the marketplace to get our money, or by politicians to get our votes, we are little more than fish on the end of a hook, instinctively afraid and flipping and flopping with fear at the end of a line somebody else is dangling to jerk us around…and the instinctive, subconscious nature of this risk perception system are the rod and reel they’re using, and we really can’t too much about it. Fear...
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